Think back to the last time you you searched Google for a local service or product. Did you make it to the second page of results? Highly unlikely. In fact, most users looking for a business never make it past “Google’s Top 3” results. You know the ones, they are next to or below a map showing their locations.
In fact, research has found that the top 3 Google search results get 75.1% of all clicks. So what is SEO and how does it help your business?